Kim Kardashian has announced that she will be renaming her Kimono shapewear collection after fans accused her of disrespecting Japanese culture.
Kim launched her own shapewear collection, Kimono, on June 25, and immediately after announcing her brand, people took to social media to accuse her of cultural appropriation, as a kimono is a traditional robe worn in the Japanese culture.
Kim filed a trademark for the word Kimono, which isn’t too far off from her other brands, KKW Beauty and Kimoji.
Kim responded to the cultural appropriation claims by explaining that she didn’t mean any harm or disrespect to any culture.
She posted a photo of herself to Instagram in a brown bodysuit from her shapewear collection, explaining that she will, in fact, be changing the name of her line and told fans to stay tuned.
This comes after the mayor of the Japanese capital of Kyoto shared an open letter about the cultural significance of the traditional garment.
Kim’s shapewear collection, Kimono, was set to launch this month on the website, which was set up with a waitlist that people could join. However, after changing the name, she has since taken down the website.
