The new Coke film #SayItWithCoke has quenched our thirst for emotions and stolen our hearts. Ranbir Kapoor and Paresh Rawal are flawless and effortless actors.
Ranbir Kapoor is Paresh Rawal’s tenant. Paresh comes to collect the rent from Ranbir. He hands Paresh a bottle of Coke.
As Paresh looks confused with the gesture, Ranbir goes on to explain to him the little things that don’t escape Paresh Rawal’s eye – be it the small hole on the big wall made by a nail, he knows what time Ranbir returns home even if it is very late in the night and every other detail.
Ranbir then playfully turns the bottles where the label reads ‘Jadu Teri Nazar’.With this, the famous Hindi song begins to play and Paresh smiles. He takes a sip. Relishes the taste and quickly adds with a mischievous smile, “Seems like you are growing your hair”. Ranbir looks confused, but Paresh points at a woman’s hair clip with a few long strands of hair on it. Ranbir looks at it and grins. Paresh leaves by commenting, “Keep growing your hair”.
The campaign has been conceptualized by Mc Cann Worldgroup. Coke has always given importance to relationships and has created stories that tug at your