MUMBAI, May 7, 2019 /PRNewswire/ —
Premier Alco-bev distributor, Monika Enterprises announced the launch of Diplomático Rum in India. Diplomático, one of the top 3 rums in the whole world, has partnered exclusively with Monika Enterprises to distribute their product in India. With this launch, the product will be made available for consumers in key markets across the country.
The products that have been launched are the Diplomático Reserva Exclusiva and the Diplomático Mantuano. Both are the result of a unique rum-making style that combines Hispanic, American and British traditional distillation methods with the Maestro Ronero’s (Master Blenders) experience and expertise. Incredibly versatile and characterful rums, to be sipped or mixed in elegant cocktails.
With regard to the launch of the product in India, Kunal Patel, Director for Monika Enterprises, had the following to say, “Diplomático Rum is one if the finest ever made. We are happy to partner with such a prestigious brand and bring this fine product to India. The Diplomático Reserva Exclusiva is an exquisite product and I’m sure it will be a big hit with Indian consumers.”
Sai Hamsala, Brand Ambassador Diplomático for Asia Pacific, said, “It was great to be in India for the launch of Diplomático. As the Indian market is premiumising, it’s amazing to be able to introduce Indian consumers to one of the most recognized rums in the world. The Indian palate is constantly evolving so this is the perfect time for them to experience Diplomático.”
About Monika Enterprises:
Monika Enterprises is a new age alco-bev distributor in the Indian Marketplace. At the helm of this company are young entrepreneurs leading the charge with an aim to enhance and enrich the Indian alcohol-bev distribution industry with their focus on niche product offerings. Key premier brands distributed by Monika Enterprises include Diplomático Rum, Laurent-Perrier Champagne, Belenkya Vodka and Bushmills whiskey.
About Rum Diplomático (www.diplomaticorum.com)
Diplomático, a family-owned brand inspired by the character of Don Juan Nieto Melendez, whose portrait is illustrated on its labels, is a premium-and-above rum from Venezuela. Located at the foot of the Andes Mountains, the Diplomático Distillery (producing top-quality spirits since 1959) combines traditional methods with modern technology to produce the finest of rums. The production area boasts great conditions for sugar cane and rum production including fertile lands, abundant water and a tropical weather. The team of award-winning Master Blenders works diligently to create unique and complex rums. The product range consists of the Tradition Range: Planas (aged up to 6 years), Mantuano (aged up to 8 years) and Reserva Exclusiva (aged up to 12 years), and the Prestige Line: Single Vintage and Ambassador, both aged 12 years and finished in Spanish sherry casks for one and two years respectively, and a Special Edition: The Distillery Collection featuring a Single Batch Kettle rum and a Single Barbet column rum.
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