Food delivery unicorn Zomato is looking to pioneer food delivery through drones in Indian market.
“We are currently at the early stage of aerial innovations and are taking baby steps towards building a tomorrow wherein users can expect a drone to deliver the food they ordered online.
- Zomato has successfully tested a payload delivery from a hybrid drone.
- The drone carried a payload of 5 kgs (11 pounds) and covered 5kms (3.1 miles) in 10 mins.
- While no exact location was revealed for security reasons, the successful experiment might change food delivery dynamics.
- The government has prohibited for experimental use of drones that travel beyond visual line of sight.
- Zomato has stated that it will form a consortium, in accordance with the local government’s direction, to carry out experimental drone operations in the country.
With the rise in competition, many companies are coming up with innovative ways to lead the race.
While others were still waiting for drone introduction in deliveries, Zomato is the one introducing drone-based food delivery in India, creating a technology that will power hub to hub delivery network.
How drones might change industry dynamics?
Right now the average delivery time is 30 minutes. With the introduction of drones, speculations are customers can get food delivered within 15 minutes.
While drones are not legalized for delivery as security concerns can’t be compromised. The government still needs to lay proper guidelines for the usage of drones. All we can say is for now, with this drone facility the traffic on roads can get reduced for sure.
