WITH SUPERGUTS. SUPERMOJO. SUPERMAN.
Nobody straddles Desi and Angrezi with greater panache and passion. Nobody belts out super-hits with greater nonchalance. Nobody makes bigger headlines for not having made a headline for a few days. In short, nobody does it quite like Yo Yo Honey Singh. That’s because – be it the prodigality of his talent, the versatility of his range or the sheer spunk of his presence – he stands alone.
YoYo sets trends like MJ once did – with every casual flicker of his body and intoxicating flux of his voice. He can be both explosive and silken on the screen – a bit like Sinatra. And he is as hummable as Kishore Kumar was in his hey days. But the best part? He’s a little bit more.
Yes, Yo Yo Honey Singh is one man, but several missions.
A mission to stretch the boundaries of music and experiment with its magical possibilities. A mission to take India to the world stage with its first Grammy. A mission to make your weekend party a little more cool.
This Big Daddy of Indian music had no God-daddies to launch him. Which is just as well, because there’s nothing he likes more than to do things his way. His style. Yes, his intense success is self-made. And so are his tunes. Which explains why you may be free to emulate it, but you’ll find the hypnotic tenor and timbre hard to match. And certainly impossible to copy.
Which is fine with his legion of fans. Because when their icon is doing his thing up on that stage, all they want to do is whistle, party and singalong… till six in the morning.
Someone needs to tell them to gear up for all that soon. Because someone’s about to hit the dance floor. Yes, all over again.