Beauty brands love to collaborate with our favorite celebrities and every time a new collaboration is announced we cannot want to grab it all of it.
However there are some beauty brands you didn’t know are owned by supermodels, actresses and other public figures. In fact, you probably didn’t even know they existed.
Although, many celebrities may have used their star power to promote their own beauty lines with great results. We’ve all witnessed the crazy success of Kylie Cosmetics and Fenty Beauty.
While some celebs more or less slap their name on a product, others are truly involved in what they are creating.
Whether its affordability, inclusiveness, or taking a natural approach, several leading ladies have been busy creating amazing beauty lines you may not have realized existed.
CIRCA Beauty, Eva Mendes
Along with being married to one of Hollywood’s biggest heartthrob, Ryan Gosling, Eva Mendes is also the director of CIRCA beauty. The makeup line is “a marriage of classic and contemporary Hollywood, bringing red carpet ready looks mixed with everyday wearable colors” The brand is surprisingly affordable as well.

Meaningful Beauty, Cindy Crawford
It seems hard to believe that Cindy Crawford is in her 50’s. Maybe it’s due to her skincare brand Meaningful Beauty? The supermodel teamed up with anti-aging specialist Dr Jean-Luis Sebagh to launch a skincare line, incorporating some of the most powerful antioxidants known to science.

IMAN Cosmetics, Iman
One of the most iconic supermodels of the ’90s, Iman, has her own eponymous beauty line. The model’s inclusive shade range has defined the collection as a must-have for all.

Alterna Haircare, Katie Holmes
If Katie Holmes ever gave you some serious hair envy, then you may want to try her brand Alterna. Made with natural and organic ingredients, your precious mane may thank you when you douse it in Alterna’s Caviar products.
If you’ve ever wondered how Katie Holmes has perfectly luscious locks, it’s probably because she owns her own hair care line. Made with ingredients such as caviar, sea silk and bamboo, it’s a favorite among celebrity hairstylists. If it wasn’t on your radar before, it is now.

Kora Organics, Miranda Kerr
Miranda Kerr certainly knows a thing or two about skincare, because girl’s got the most radiant skin. And she’s not keeping her beauty secrets to herself. As the owner of Kora Organics, Kerr is showing us all how to get the blemish-free, nourished skin of our dreams.

Juice Beauty, Gwyneth Paltrow
Gwyneth Paltrow is no stranger to owning her own company, considering she already has her lifestyle brand Goop. But she set her sights on organic cosmetics when she got behind Juice Beauty and became the creative director of the company’s makeup division.

Honest Beauty, Jessica Alba
From diapers to shampoo, Alba’s Honest Company has a diverse range of products. Under Honest Beauty, you can find everything you need to add to your makeup and skincare collection.

Living Proof, Jennifer Aniston
Rachel Green hairstyles were basically the talk of the ’90s and the early 2000s, so what kind of brand could Jennifer Anniston possibly own other than a hair-care line. If you’ve become obsessed with Living Proof dry shampoo, here’s the face behind the company. How could the MIT-based company ever go wrong with a part-owner that has a signature haircut named after her?

Authentic Skin Care, Christie Brinkley
Yet another celeb to test the beauty industry waters, Christie Brinkley is the owner of Authentic Skin Care. This model is still killing the game with her jaw dropping facade so a skin care line is definitely right her alley.

These beauty lines may have been quite for a long time now, but they are as relevant as any of the other big ones.
