Coronavirus Killed Netflix. Now there shall only be Chills.
Reality is dawning on Netflix that amid COVID-19 induced lockdown they would soon run out of the content.
Heads Up! Netflix is running out of content
- Netflix’s Content Plant, 2020
- The COVID-19 Plaguing Netflix
Hollywood is a ghost town these days. All studios and productions are on a halt thanks to the coronavirus pandemic. Actors and late-night host shows are posting homemade videos online. But while the studio executives are scratching their brains to predict a safe zone and get a new release date.
TV networks are hit the hardest. Many shows like Supernatural, Grey’s Anatomy, The Flash, and The Walking Dead are unable to finish the currently airing season due to production or post-production halt.
And amid all this, someone still laughing is OTT streaming giant Netflix. But for how long?
The platform has seen a surge in new subscriptions – self-isolated, quarantined and bored peeps around the world. But the problem now is that people are binge-watching more amount of content than Netflix can serve.
Looking at their catalogue, whether it’s movies, standup specials, TV seasons or documentaries – one can hardly imagine they’d run out of content. The platform is known to churn out new content almost on a daily basis.
Netflix’s Content Plant, 2020
Back in January, Netflix’s twitter account released a rather long list of movies, documentaries and shows. The list included David Fincher’s new movie Mank, Ryan Murphy’s adaptation of the play The Boys in the Band, Rebecca Director Ben Wheatley’s adaptation of Daphne du Maurier’s novel, a sequel of original production The Kissing Booth among others.
In March 2020, since the quarantine period for most of the world began, Netflix has released original movies and series like Lost Girls, Go-Karts, The Platform, Ultras Bloodride, The Valhalla Murders, Unorthodox; A Life of Speed: The Juan Manuel Fangio Story, Tiger King and Crip Camp: A Disability Revolution and others in documentaries.
April will see interesting content like Money Heist returning for a fourth season, After Life season 2; biopic Sergio along with sitcom, like #blackAF. Tigertail, Mindy Kaling’s Never Have I Ever, Chris Hemsworth’s Extraction are among big productions that will make their Netflix debut.
The COVID-19 Plague
With the Academy Award-nominated content on the platform and the sheer expanse of it keeps Netflix interesting and intriguing – one can never see EVERYTHING on Netflix.
Watch: Every stalled production due to pandemic Coronavirus
But now with production stalled and coronavirus infecting everything in its wake, Netflix isn’t completely immune either. In a recent appearance on CNN, Netflix’s Chief Content Officer Ted Sarandos recognized that COVID-19 is a ‘massive disruption’ for programming and that all their productions are shut down, categorizing this as an ‘unprecedented event’ in their history.
But with the nature of Netflix to dish out bingeing content to its viewers, he explains, “…we work pretty far ahead. We deliver all of our shows with all the episodes at once.”
However, with the growing uncertainty of each day, the platform might see ‘disruption in output over the next few months.’ Sarandos said,
“Maybe, later in the year, if this progresses long, you’ll start feeling some of that, as the physical production is not operating.”
Sarandos informs that the platform is not worried about running out of content as of now. Stating that despite the production shutdowns creative processes continue like the cast of animated series Big Mouth holding ‘virtual table reads.’
What do you think about what can Netflix do to keep going in this COVID-19 lockdown? Path-breaking WFH entertainment?